Our Ambassadors

We are proud to work with seven celebrity ambassadors who believe in the power of PE and sport to build a brighter future for young people.

Our charity ambassadors champion our mission and campaigns in media interviews and amplify our mission, through social media activity and wider communications. ​They regularly provide support on our programmes and appear as speakers / hosts at conferences and events.

Whether it is sharing their experiences about PE and school sport or offering advice and inspiration to others on the role physical activity can play in managing wellbeing, our charity ambassadors play a huge part in allowing us to reach even more people with our work and latest research.

Find out more about our ambassadors below.

Hannah Cockroft


Hannah is a British wheelchair racer who started working with us in 2011. She is a 7 x Paralympic Champion and 5 x World Record Holder.



Radzi is a TV personality who has worked with us since 2017. He is best-known for his work on BBC children's programme Blue Peter.



Lipa is the co-founder of the 'I Think She's Offside' podcast and a football coach. She became an ambassador in 2018.

Dr. Radha


Radha is a practising NHS GP, columnist for the i paper, author of 'Know Your Own Power' and a medical expert for the BBC. Radha became an ambassador in 2020.



Fadumo is the Telegraph Women's Sport social media editor and has been an ambassador since 2018.



The man who ran 401 marathons in 401 days and founded The 401 Foundation. He has worked with us since 2017.



Kimberly is a TV personality best known for her time in Grammy nominated girl band the Pussycat Dolls. She has worked with us since 2015.