Chief Executive Officer
Ali is the Youth Sport Trust's Chief Executive Officer, having previously held the role of Interim CEO from January-July 2015. In her previous role as Managing Director, Ali was responsible for leading the Youth Sport Trust's Sporting Start, Sporting Chance and Sporting Best strategies, and oversaw the work of the organisation's team of development staff. Ali headed up key Youth Sport Trust strategic partnerships, and her team deliver the Youth Sport Trust Membership programme, service its network of Partner Schools, and are responsible for the development and implementation of national projects such as the School Games, Change4Life Sports Clubs, Sky Sports Living for Sport, and TOP Sportsability.
Ali has worked in education and sports development for 20 years; she joined the Youth Sport Trust in 2004 as Implementation Director working to establish the network of School Sport Partnerships, and became the Director of Sport before moving into her current role. Prior to that, Ali was the Deputy Director of Sport at the University of Bath, where she was also the Director of netball. Ali was in charge of academic programmes including the PGCE Physical Education programme and worked on the English Institute of Sport project. Before moving to the University of Bath, Ali was Head of PE at Millfield School, having started her career as a PE teacher in Essex.
Director of External Relations
Phil has extensive experience in the world of policy and communications, working within Government Departments, Lottery Distributors and now the Youth Sport Trust. He has held senior positions at Legacy Trust UK and Big Lottery Fund, as well as 10 years within the civil service working on a range of high profile issues. His last job within Government was as one of the Private Secretaries working to the Minister for Sport (Tony Banks MP, Kate Hoey MP and Rt. Hon Richard Caborn MP).
He is well placed to lead the communications activity of the Youth Sport Trust, which is focused on creating understanding and support for our work. Through media relations, corporate communications and political engagement, Phil and his team profile the impact and outcomes of high quality PE and school sport for young people to the widest possible audience.
Since Phil joined the Trust in September 2010, he has managed to cope with a great deal of change - and as part of that has instigated a new corporate communications strategy, helped raise the media profile of the Youth Sport Trust, as well as deliver a comprehensive public affairs strategy.
Director of Fundraising
Helen has worked in the voluntary sector for over twenty years both as a consultant and in house with a number of charities. Her roles have covered fundraising, press and PR and events. She first met Youth Sport Trust Founder and President, Sir John Beckwith, when he chaired the Royal National Institute for the Blind (RNIB) Looking Glass Appeal, a £10.6 million capital campaign which Helen managed.
At the Youth Sport Trust, Helen heads up the Fundraising team and is responsible for income generation from a range of sources including corporate partnerships and trusts and foundations, as well as overseeing the running of events and conferences.
Assistant Director - Programmes
In his Assistant Director role, Will is responsible for ensuring the effective and efficient delivery of our development programmes for young people. This includes the large scale national programmes which reach hundreds of thousands of young people each year, through to the small scale highly focussed piece of development work and our range of national camps. In this role Will also plays a key part in managing relationships with a number of major public and private sector partners in sport.
In his previous role as Head of Sport, Will was jointly responsible for the Sporting Best element of the Youth Sport Trust's strategic plan. He conceived the concept of a multi-dimensional Talent Camp for young athletes, coaches and officials and is a passionate proponent of the creation of multi-sport and multi-role environments to broaden and deepen the learning experience for young people. Under Will's leadership, the UK School Games' Athlete Education Programme grew into a transforming experience which has influenced practice at the IOC's Youth Olympic Games.
With a background in Sport, Will has received a number of national level awards as a volunteer coach alongside his career, served on the board of a National Governing Body, worked as part of an International Sports Federation Advisory Group, and supported development work in Brazil and South Africa.
Assistant Director - Education & School Networks
Prior to joining the Youth Sport Trust, Dom worked for 11 years at the National College for Teaching and Leadership (NCTL) where he undertook a number of leadership roles including leading the National Succession Planning Programme to develop the headteacher supply line. He was the national lead for NCTL’s field team of education associates and also led NCTL’s licensing approach, its leadership programmes for Governors and School Business Managers and its commissioned programmes such as Teaching Leaders and Future Leaders. Prior to that he was a secondary school teacher and a Diversity Training and Development Manager in the Police.
Assistant Director - Finance & Corporate Services
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Assistant Director - Innovation
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