Sport England’s new £250m five-year strategy that will target those that do the least amount of physical activity has been announced today.
The strategy will help deliver against the five health, social and economic outcomes set out in the Government’s Sporting Future strategy announced last year.
Today’s announcement confirms dedicated funding to get children and young people active from the age of five. This includes a new fund for family based activities and offering training to at least two teachers in every secondary school in England to help them better meet the needs of all children, irrespective of their level of sporting ability.
Other key features in Sport England’s new strategy include:
- Working with the sport sector to put customers at the heart of everything they do, and using the principles of behaviour change to inform their work
- Piloting new ways of working locally by investing in up to 10 places in England – a mix of urban and rural areas
- Investing up to £30m in a new volunteering strategy, enabling more people to get the benefits of volunteering and attracting a new, more diverse range of volunteers
- Helping sport keep pace with the digital expectations of customers
- Working closely with governing bodies of sport and others who support people who already play regularly, to help them become more efficient, sustainable and diversify their sources of funding.
Responding to the announcement Chief Executive of the Youth Sport Trust Ali Oliver, said:
“As a charity that is committed to building a brighter future for young people we welcome the investment in the sector announced today at a time when physical inactivity is such a significant challenge.
Efforts to increase physical activity levels must begin from an early age. When young people grow up with physical activity as part of their daily life there is a far greater chance of them continuing to be active as they move into adulthood. We also know that active children enjoy better health and wellbeing, perform better academically and develop a range of life skills.
“As an organisation with a 20-year track record of increasing participation levels of young people in PE, sport and physical activity the Youth Sport Trust stands ready to support Sport England to deliver the outcomes of the new strategy. We also look forward to continuing to support national governing bodies of sport to deliver their outcomes against the strategy to raise participation levels in sport.”
Click here to read the full strategy document.