Daniel Sturridge and Jonnie Peacock launch Sainsbury's Active Kids Paralympic Challenge

Daniel Sturridge joined Paralympic champion Jonnie Peacock in Liverpool to launch a new initiative to get more young people involved in inclusive sport and to raise awareness of Paralympic sport.

Daniel Sturridge joined Paralympic champion Jonnie Peacock in Liverpool to launch a new initiative to get more young people involved in inclusive sport and to raise awareness of Paralympic sport ahead of the Rio 2016 Games.

Sainsbury's Active Kids Paralympic Challenge has been designed to introduce 2.5 million young people to the sports of boccia, goalball, sitting volleyball and athletics, offering schools the opportunity to win money can't buy prizes, including a trip to the Rio 2016 Paralympic Games.

Liverpool and England star Daniel Sturridge said: "Providing young people with equal opportunities to get involved in sport is really important. Sport has helped me in all areas of my life and I hope that teachers across the country will encourage students to participate in Sainsbury's Active Kids Paralympic Challenge.

A partnership between Sainsbury's, the Youth Sport Trust and ParalympicsGB, Active Kids Paralympic Challenge offers teachers access to free online resources as well as introductory kits to the four sports.

London 2012 Paralympic champion Jonnie Peacock added: "At school, I had to quickly learn to fit in around the sports on offer. But for children with an impairment today, through Active Kids Paralympic Challenge, things should be easier - you can have all kids playing the same games and it's a fun way to learn more about Paralympic sport."

Youth Sport Trust Chief Executive Ali Oliver added: "Sainsbury's Active Kids Paralympic Challenge aims to increase awareness, and challenge perceptions of disability among young people.  It will encourage them to be more active through exciting inclusive sports challenges designed to engage disabled and non-disabled young people together.

"At the Youth Sport Trust we know how powerful major sports events can be at capturing the imagination of young people and inspiring them to be active. We hope Sainsbury's Active Kids Paralympic Challenge will build on the success of our support of London 2012 and the recent Rugby World Cup."

The time schools invest meeting the challenges can be converted into kilometres travelled on the Get Set Road to Rio app. The school travelling the furthest can win the chance to travel to Rio and support ParalympicsGB next year.

The challenges have been developed to maximise learning outcomes in relation to the national curriculum programme of study, targeting Key Stage 1-3, and will support the objectives of the Government's Primary PE and Sport Premium.

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